If you have eaten out with me you have probably noticed I take my passion for innovation to the ordering table, as I try and collaborate with a waiter or chef on creating the ultimate meal. This of course works best in sandwich shops were I can speak directly with the sandwich creator behind the [...]
previous 'Marketing' thoughts and ideas
digg that sandwich
27Jun08
(2 votes, average: 5 out of 5)Subway = captive audience
20May08As I was sitting on the subway the other day, I realized that the people on the subway are great captive audience. For at least 2 minutes (average of 10 minutes) they have no-where to go, and most likely nothing going on. I have seen dance and performances on subways in the past, but [...]
(No Ratings Yet)trade your insight
03Jan08Situation: In the last years, there has been a lot of buzz around Prediction Markets. These virtual markets work exactly like stock markets, only that instead of real stocks, the probability of future events is traded. Prediction Markets are already a very common tool to forecast the outcome of elections (one of the first and [...]
(No Ratings Yet)open canteens
09Dec07I was recently surfing the website of the “taz”, a leftist German newspaper based in Berlin. The taz, as many companies do, has a cafeteria for their staff. But their canteen - called tazcafé - is more: It’s a restaurant and café open for the public, and it’s the place where the taz editors have [...]
(1 votes, average: 4 out of 5)Recycled toothbrushes
24Jul07Why didn’t someone think of this earlier or maybe they had but perhaps the American consumer wasn’t ready. I have been recycling for quite a while now and it makes quite an impact (I have probably more in my recycling bins than I throw out in trash). Its sad to see that even with [...]
(No Ratings Yet)
